2011 - 2012 Funniest Retail Industry TV Commercials - Television Advertisements Rated As Most Humorous Commercials by Consumer Research Study and Ranked by a Funny Index: "What are the funniest TV commercials for 2012 and 2011? According to a consumer research study conducted by TV advertising analytics firm Ace Metrix, “funny” is measurable, and the funniest TV ads from U.S. retail industry companies can be quantified using a "Funny Index.""
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